Founder of Truchiro, Dr. Clint Steele reveals why chiropractic adjustments should be more about the brain than the body.
Founder of TRUCHIRO, Dr. Steele graduated from chiropractic school at the tender age of 23 in 1993. With his doctorate in hand he set out to change the world through chiropractic. He was quickly brought back to reality however with a public that just wanted him for neck and low back pain and an insurance industry that only paid for those conditions. So, needing to pay his bills and raise a family he fell into the “trap”. 17 stress-filled years later he quit with the intention to never practice again…or so he thought. His “retirement” savings went quickly and 3 years later he found himself selling Kirby vacuum cleaners door to door. That along with a letter from his grandmother stating how “he should be ashamed of himself for wasting his life” made him seriously evaluate where he was at. It was at this time that he decided to get back into practice BUT this time the right way…focusing on the brain and nervous system. Completely broke with no credit and only $1000 to start his new practice, he began practicing in a 700 sq ft office 100% cash. He began sharing the TRUTH of chiropractic with his community and very quickly built a practice from 0-500 PVW in 6 months. Today he enjoys a low stress, low overhead practice with a PVA of well over 150. He has virtually stopped accepting new patients as most of the patients he started with 5 years ago are still coming in each and every week , not because they have pain or symptoms, but because they know regular chiropractic adjustments are good for them. Shortly after getting back into chiropractic and sharing the TRUTH, he quickly realized that he needed to help other docs share the TRUTH of chiropractic with their communities and enjoy the benefits he was experiencing. So, with his beautiful wife Tina (who holds a Masters Degree in higher education and helped educate their community while building the practice) they decided to start a business that was focused on educating the public all over the world about the TRUTH of chiropractic. They began helping chiropractors transform their pain based practices into lifetime wellness based practices by changing the focus from pain to brain. Together, they co-founded TRUCHIRO and are helping chiropractors all over the world transform their practices. Their private FB group called Chiropractic TRUTHTELLERS is growing fast and now has over 2000 docs in it. Dr. Steele and his wife Tina, live in Gorham Maine and together have 6 kids. He spends two half days a week in practice now, with the rest of his time devoted to helping and mentoring other chiropractors. They are on a mission to share this TRUTH with the world and help other chiropractors, using this same system, do what they did.